Boxfish Labs Pledge for Inclusive Digital Resilience and Social Impact

Boxfish Labs Pledge
for Digital Safety in Europe

We are committed to making cybersecurity awareness and digital resilience more accessible, practical, and inclusive for everyday users, non-experts, employees, families, and marginalised communities across Europe.

Inclusive Cyber Resilience Pledge

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We are building human-centred, accessible security education for digital citizens who are too often left out of traditional cyber trainings.

We believe cybersecurity should not be reserved for experts only or corporate employees. Digital safety is a daily life skill, and everyone deserves access to practical, inclusive, and engaging learning that helps them stay safer online.

Initiatives

Initiative 1: Everyday digital safety learning

Boxfish Labs will develop and share free or openly accessible interactive cybersecurity awareness resources for everyday users and non-experts, including short scenarios, mini-games, and guided learning content on phishing, scams, privacy, passwords, safer browsing, and digital habits. This initiative is designed for digital citizens who need practical, non-technical support rather than specialist cybersecurity training.
Target groups: Everyday users, families, students, seniors, first-time digital learners, and non-technical employees.
Initiative 2: Inclusion for underserved communities

Boxfish Labs will prioritise accessible cybersecurity learning pathways for marginalised and underserved communities, including people with lower digital confidence, women outside technical career tracks, older adults, and communities that are often overlooked by mainstream cyber education. The goal is to reduce inequalities in access to cybersecurity knowledge and strengthen digital resilience where support is most needed.
Target groups: Marginalised communities, women, seniors, digitally excluded adults, and underserved households in the EU.
Initiative 3: Public-interest partnerships

Boxfish Labs will seek collaboration with schools, NGOs, local communities, women’s networks, libraries, municipalities, SMEs, and education partners to increase the visibility and reach of practical online learning for non-experts. This initiative is intended to create stronger links between private innovation and public-interest digital safety education in Europe.
Target groups: Community organisations, public-interest intermediaries, educators, employers, and learners reached through partner channels.

How we measure impact

As a small team, we focus on a limited set of quantifiable indicators that show what we created, who we reached, and how people and partners engaged with our work.

Our core KPIs
- Resources published — the number of free or openly accessible learning resources we create, such as short scenarios, mini-games, and guided digital safety content.
- People reached — the number of learners, participants, or users who access our resources, workshops, or partner-delivered activities.
- Activities completed — the number of completed learning activities, which helps us track actual engagement rather than visibility alone.
- Priority groups engaged — the number of participants reached from groups we aim to support, including women, seniors, low-confidence users, and underserved communities.
- Partners engaged — the number of organisations we work with to expand access to practical digital safety learning through community and public-interest channels.